UMF™ Certification

The UMF Quality Mark

With the growing popularity of Mānuka honey, ensuring quality and authenticity has become essential. For over 25 years, the association that created the UMF system ™ (Unique Mānuka Factor) , plays a key role in this sector.

✔️ UMF™ is the world's most comprehensive and recognized system, based on rigorous testing that ensures potency, purity, freshness, and traceability for manufacturers, brands, customers, and consumers worldwide.
✔️ Every UMF™ certified jar is inspected to the official standards of the New Zealand Ministry for Primary Industries (MPI).
✔️ Over 2,300 natural compounds have been identified in mānuka honey, contributing to its unique taste, distinctive texture, and support for health and well-being, making it one of the most prized honeys in the world.

Our manufacturer is Hidden Honey Group Limited, license #3096.

The evaluation system

The mānuka honey authentication test includes five attributes: three chemical markers derived from the nectar and a DNA marker from mānuka pollen.

  1. MGO for power
    Methylglyoxal (MGO) is the source of golden mānuka honey's unique antibacterial properties and is an important indicator of its potency. The higher the MGO value, the higher the concentration of this compound.
  2. Leptosperin for authenticity
    Leptosperin is a compound found only in mānuka flower nectar and can only be created by nature. Measuring this unique component allows us to guarantee the authenticity of mānuka honey. Laboratory research also shows that leptosperin has anti-inflammatory properties, which increase with the increase in the UMF™ scale.
  3. DHA for preservation
    Dihydroxyacetone (as we call it) is slowly converted into MGO in healthy, live honey. The higher the DHA content, the longer the MGO content in your mānuka honey will last—that's why the best mānuka honey must contain more than 70 mg/kg of DHA to be UMF™ certified.
  4. HMF for freshness
    We check for the presence of hydroxymethylfurfural, a complex compound that ensures the honey has not been overheated or stored for too long, and is therefore in optimal conditions to maintain its unique vital properties, as promised by your trusted supplier.

How to Choose Manuka Honey

  • Concentration 5+ : Ideal for daily support of the immune system.

  • Concentration 15+ : More targeted immune boost, useful for digestive problems.

  • Concentration 20+ : The most powerful formula, perfect for intensive treatments.